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You will learn: |
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The importance of a fundraising strategy: |
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Essential principles for
an effective strategy
Perils for the unprepared
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About journey preparations: |
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Hygiene checklist
Assets and liabilities
Affordable resources and responsibilities |
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The contents of a Fundraising Strategy: |
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Defining goals
Setting feasible targets
Identifying funding sources |
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How to build your funding case: |
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Profiling your organisation
Matching your needs to funder benefit levels |
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Fundraising techniques: |
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"The Big Ask" - face to face
solicitation |
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How to find sources of funding: |
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Where it is (and how much)
Why people give
Fundraising lifecycles |
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The top ten mistakes to avoid |